Hong Kong's love affair with Miffy shows no sign of cooling. The little Dutch rabbit's official flower shop, Flower Miffy, has hopped into Causeway Bay for a limited summer run — and its big draw is a make-your-own plush bouquet bar that's exactly as adorable as it sounds.
What is the Flower Miffy pop-up?
Flower Miffy is the floral spin-off of the beloved children's character created by Dutch artist Dick Bruna. The concept dresses Miffy — known here as 米菲 — in a garden theme, and this Hong Kong edition is a temporary boutique that has bloomed inside the wwwtc mall in Causeway Bay for the summer.
It lands at the right time: school's out, the weather is sticky, and an air-conditioned, photogenic pop-up is a soft-landing afternoon for families and collectors alike. If you're planning a wider Causeway Bay day, slot it into a loop with our pick of the best markets in Hong Kong and the city's summer sales.
What is the Flower Buffet?
The Flower Buffet is the pop-up's signature, build-your-own bouquet experience. Instead of fresh stems, you play florist with plush flowers, choosing from five varieties — sunflowers, corn poppies, lavender, roses and gerbera daisies — and arranging them into a bunch finished with Miffy-themed wrapping.
A standard bouquet holds three plush flowers and starts at HK$130, and you can scale up to six items per bouquet if you want something fuller. It's a sweet, low-cost keepsake that, unlike real flowers, will still look good long after summer ends.
Flower Miffy pop-up — the essentials
| Detail | Info |
|---|---|
| Dates | 18 June – 16 August 2026 |
| Where | Shop G-01, G/F, wwwtc mall, Causeway Bay |
| Flower Buffet | 5 plush varieties; up to 6 items per bouquet |
| Bouquet from | HK$130 (3 plush flowers + wrapping) |
| Entry | Free to browse; pay for bouquets & merch |
Details per Time Out Hong Kong (June 2026), and subject to change.
Merch and what else to expect
Beyond the Flower Buffet, the boutique is stocked with Miffy-themed merchandise. Expect a spread of lifestyle products and gardening accessories alongside the floral offerings, plus the photogenic, pastel-heavy set dressing that makes these pop-ups such reliable social-media bait.
It pairs neatly with a wider Causeway Bay outing — the neighbourhood is one of the city's densest shopping districts. For more local style inspiration, browse our guide to the best local Hong Kong fashion brands, or keep it indoors and cool with our round-up of ways to beat the heat in Hong Kong.
Where is the Flower Miffy pop-up and when is it open?
You'll find Flower Miffy at Shop G-01, G/F, wwwtc mall (World Trade Centre, 世貿中心), 280 Gloucester Road, Causeway Bay (銅鑼灣). The mall sits between Causeway Bay and Tin Hau, near Victoria Park, so it's an easy add to a harbour-side afternoon. The pop-up runs until 16 August 2026.
Flower Miffy Pop-Up — Visitor Info
Details per Time Out Hong Kong and The Standard. Confirm daily hours with the wwwtc mall before you visit, especially near the closing date.
Bring a camera, a bit of patience for weekend queues, and an idea of your colour scheme — then build a bouquet that outlasts the season.
Frequently Asked Questions
More summer in the city
Beat the heat with the season's best pop-ups and indoor escapes in our guide to indoor things to do in Hong Kong this summer.