Winnie the Pooh turns 100 this year, and Kowloon Tong is throwing part of the party. Festival Walk has turned its LG2 level into a walk-through Hundred Acre Wood for a limited run, with Hong Kong-exclusive merchandise that will not show up anywhere else.

In short: The Winnie the Pooh: The 100th Year of Celebration pop-up runs 6 August – 3 September 2026 at Level LG2, Festival Walk, Kowloon Tong — free to enter. Expect photo corners, a DIY fragrance workshop, and Hong Kong-exclusive merchandise including blind-box plush charms and a HK$598 Fujifilm Quicksnap camera kit. Nearest MTR: Kowloon Tong, Exit C, which connects directly into the mall.

In This Guide

  1. What is the Winnie the Pooh pop-up?
  2. What's inside: photo spots and activities
  3. The Hong Kong-exclusive merchandise
  4. Essential info: hours and getting there
  5. FAQ

What is the Winnie the Pooh pop-up?

To mark Winnie the Pooh's 100th anniversary, Festival Walk has installed a themed pop-up store on its LG2 level, running from 6 August to 3 September 2026. It is a compact but photogenic detour built around the Hundred Acre Wood's best-known characters — Pooh, Piglet, Tigger and Eeyore — rather than a full-scale exhibition.

Entry is free, and it slots naturally into a wider mall visit if you are already browsing Kowloon Tong. Families planning a bigger day out should also see our guide to the best kid-friendly things to do in Hong Kong.

"A compact, honey-toned detour built for photos first, shopping second — and gone by early September."

What's inside: photo spots and activities

The pop-up is built around a handful of set pieces rather than one big installation. Visitors can snap photos at Tigger's party corner and a 1.5-metre plush display, then step inside a recreated Pooh and Piglet cottage for more photo opportunities. There is also a DIY fragrance workshop where visitors can customise their own scent bottles — a nice hands-on stop for kids in particular.

The Hong Kong-exclusive merchandise

The retail side leans into limited-run collectability. Highlights include pull-string blind-box plush charms of Pooh, Piglet, Tigger and Eeyore, each featuring a special 100th-anniversary balloon design, alongside toy cars, tote bags and other lifestyle pieces. The standout item is a Fujifilm Quicksnap camera kit priced at HK$598, made specifically for this Hong Kong run.

Free gifts are also available with spend, while stocks last — exact thresholds were not published at the time of writing, so check in-store on the day.

Essential info: hours and getting there

Winnie the Pooh: The 100th Year of Celebration — Essential Facts

Free pop-up store · Kowloon Tong
LocationLevel LG2, Festival Walk, 80 Tat Chee Avenue, Kowloon Tong
Dates6 August – 3 September 2026
AdmissionFree
Nearest MTRKowloon Tong, Exit C — connects directly into Festival Walk
Highlight itemFujifilm Quicksnap camera kit, HK$598
Good forFamilies, Pooh fans, photo-op collectors

Follow Festival Walk's official happenings page for the latest details, including free-gift spending thresholds.

Good to know: the run ends 3 September 2026 and the Hong Kong-exclusive merchandise is while stocks last, so the earlier in the run you go, the better the selection — particularly for the blind-box plush charms, which tend to sell out fastest.

Frequently Asked Questions

Is the Winnie the Pooh pop-up at Festival Walk free?
Yes, entry is free. You only pay if you choose to buy merchandise or join the DIY fragrance workshop, which is likely to carry its own fee though this was not published at the time of writing.
When does the Winnie the Pooh pop-up end?
It runs until 3 September 2026. After that date, the Hong Kong-exclusive merchandise will no longer be available in-store, so plan your visit before then.
How do I get to Festival Walk?
Festival Walk is at 80 Tat Chee Avenue, Kowloon Tong, and connects directly to Kowloon Tong MTR Station via Exit C, making it one of the easiest malls in Hong Kong to reach by train.
What Hong Kong-exclusive items can I buy?
Highlights include pull-string blind-box plush charms of Pooh, Piglet, Tigger and Eeyore with a special 100th-anniversary balloon design, toy cars, tote bags, and a HK$598 Fujifilm Quicksnap camera kit made specifically for this Hong Kong run.
Is the pop-up suitable for young children?
Yes. It is designed as a family-friendly photo destination with a DIY fragrance workshop, plush displays and a recreated Pooh and Piglet cottage, making it an easy, low-effort outing with young kids.

Plan a bigger family day out

Pair this with our guide to the best kid-friendly things to do in Hong Kong for a full day around Kowloon Tong.

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