Wan Chai is getting a new address for maritozzo and gelato. Fabio Bardi, the pastry chef behind Tozzo, is opening Sugar Daddy on Queen's Road East this summer — a lower-sugar, all-day Italian pastry shop built around cornetti, piccola pasticceria and his signature Roman cream buns.
In This Guide
What is Sugar Daddy?
Sugar Daddy is a new all-day Italian pastry shop and gelateria opening in Wan Chai this summer, led by chef Fabio Bardi, previously the chef and founder behind Tozzo's contemporary Italian-Japanese pastry programme. Bardi is making Wan Chai his new base, with a concept built around fresh, low-sugar pastries and natural ingredients rather than the towering, over-sweetened showpieces a lot of Hong Kong dessert spots lean on.
It is a genuinely local opening rather than an import, which is worth flagging in a city where "new Italian bakery" often means a franchise. If Bardi's track record at Tozzo is any indication, expect a tighter, more considered menu rather than an everything-under-one-roof approach.
What's on the menu?
The line-up centres on maritozzo — the Roman cream bun that has become something of a signature for Bardi — alongside cornetto breakfast pastries filled with custard and cream, and piccola pasticceria, bite-sized mini pastries suited to sharing or an afternoon pick-me-up. On the cold side, there is fruit-forward gelato and sorbetto, with the shop also offering selected vegan, sugar-free and dairy-free options for anyone working around dietary restrictions.
The throughline is Bardi's low-sugar, natural-ingredients approach — a pastry counter designed for regular visits rather than one indulgent occasion.
Address and opening details
Sugar Daddy
Hours and menu pricing have not yet been published — we will update this guide as soon as Sugar Daddy confirms its opening date and daily hours.
Why it's worth watching
Hong Kong has no shortage of Italian dessert counters, but a chef-led opening from someone who already built a following at Tozzo carries more weight than another gelato-and-croissant shop chasing a trend. The low-sugar positioning also fits where a lot of Hong Kong's health-conscious dessert crowd has been heading — see our round-up of healthy eating options across the city for more in that vein.
For more of the city's pastry and dessert scene, browse our guide to Hong Kong's best dessert cafes and bakeries, or if it's a full Italian meal you're after, see the best Italian restaurants in Hong Kong. We're also tracking the rest of August's new arrivals in our weekly openings round-up.
Frequently Asked Questions
Mark it down
A chef-led, lower-sugar Italian pastry shop opening in Wan Chai this summer. We'll update this guide the moment Sugar Daddy confirms its opening date.